Social media platforms, like Twitter, can help you and your business to distribute information to millions of people. Connect your business to what people are talking about right now.Twitter has …

Even though Google+ is a relatively new player in the social media game, it has a constantly evolving platform combined with unique features and important SEO capabilities that must not be …

Yes, it does!Whether it be for fun, curiosity or business, most of us have uploaded a video or two to YouTube before. Maybe with your videos that you think might get a lot of views and you want to …

Ranked as one of the most powerful tools for marketing, twitter is being used by millions of businesses across the world to gain increased popularity, huge traffic, more customers, and of course, …

Forrester Research recently came out with a new study that really drills home why all those Facebook Likes, Comments, and Share are so important to businesses and individuals. The …

As Google continues to innovate and evolve, SEO best practices are constantly changing. Frequent algorithm updates have kept search marketers on their toes as they shift and revise their strategy to …

Have you noticed something new about your Gmail recently? Now you can automatically see all images within a message when you open it. Originally, Google hid images to protect users from unknown …

When it comes to optimizing your website for search engines, knowing the best keywords for your brand is critical. But sometimes the process of researching your keywords can get out of hand. A …

The SEO industry is in a constant state of flux depending on Google's algorithms, but that doesn't mean that you need to revamp your entire strategy every time a new update rolls out. Instead, use …

If you're a business owner, chances are you've already considered using social media to help get the word out about your business. Over 73% of small business owners are now using sites like Facebook, …

2013 was a busy year for the social media industry. We saw the teen demographic leave Facebook for other networks that better capture their attention and don't yet have the entire family engaged. …

As a marketer, you probably know that social media is pretty important in running a successful marketing campaign. In the past few years, the sales and marketing landscape has been changing, and …

The year 2013 was a big year in Internet marketing and search engine optimization (SEO). Although the gneeral rules seemed to stay the same, Google introduced several big changes that revolutionized …

Is your business marketing well for the holidays? Are you driving traffic to your site, onto your store? Is your Instagram bringing you the engagement you need, resulting in the sales you expect? …

In the rapidly changing marketing landscape - where technology-enabled digital channels arise eemingly overnight - marketers are strugglig to keep up in the digital experience catch up game. Power …

As we prepare for the new year, it may be a good time to evaluate what is hot and not for social media in 2014. HOT: Search + SocialSocial media influences search rankings. This is a fact; Google …

Eating DataYou can't get more real in "making something" than producing food. Farmers are using "real time" data to guide fertilizer use and achieving a trifecta of benefist: saving money on …

Coming up with and executing new ideas are difficult, thus the next best way is to have access to validated and predictive loyalty and emotional engagement metrics to help point the way. After …

According to a research conducted at Carnegie Mellon University, everyday, there are hundreds of million of photos uploaded on social media sites. The research suggests these can be powerful tool for …

It is now the busiest time of the year is upon you. This means that it's time to start thinking of ways to incorporate the holiday season into your social media campaigns. 1. Start early. Use social …

There is a big, new, complex social world out there. Let's look at the top social media marketing tools, tips, and tricks, and see what impact they can have on your …

Thanksgiving is just around the corner, so we'll provide you with a collection of marketing tips and tactics. 1. Show Some HumanityThanksgiving is a perfect time for marketers to exhibit the …

We now live in the world of big data. It’s unsure how big data can predict future and save the world, but it’s safe to say that we benefit a lot from ideas generated by data. Now …

There have been a lot of buzz about “social selling” going around. Social media has opened up brand new way of communication. As marketers call 2014 the year of “social …

Keeping up with the ever changing digital marketing industry is an art within itself.   It is important to try and keep going.  One of the most important methods of keeping up with the …

As the end of the year winds down, more and more businesses are setting their goals for next years’ marketing initiative. According to a recent Smart Insights’ poll, approximately 30% of …

Yesterday Dish network, the company that owns Blockbuster, announced it would close the chain’s remaining retail stores by the end of this year. It’s time to say farewell not only to …

The other day, I stumbled across an interesting social media fact. According to the infographic chart, imagery is the number one content accepted by almost all social media platforms followed by …

Busy preparing the upcoming holiday season? As a marketer, besides enjoying the holiday spirit, you want to take advantage of the positive mood surrounding the holiday season. Haven't launch a …

Waiting in line to board on an airplane is always like driving behind a slow moving truck that you can't seem to pass. However, last time, when the airline representative gave me a boarding welcome …

Recently, a colleague of mine and I were discussing a conflicting subject.   Apparently, he was struggling with the debate of link juices, specifically follow links and nofollow links. He …

Fascinated by the power of social media, many business owners tend to embrace social media as a marketing tool. They create accounts on multiple social media platforms, post latest updates of their …

In the era of content marketing, "going viral" has become the goal pursued by marketers and content owners. Once upon a time, viral marketing was only favored by small businesses that cannot afford …

We’ve all been there before.  You’re watching a video Hulu and a commercial break comes up.  Then right there on the right corner of the screen is the prompt, “Do you find …

Most social trends typically last between one to three years.  However, the latest trend in video marketing can’t last more than six seconds.  Vine videos, or “vining” was …

In this day and age, it is possible to think we know just about everything we need to know about social media.  However, with the changing dynamics and new advances being reached everyday, it is …

Back in January this year, Facebook launched the beta version of Facebook Graph Search, allowing users to search people who have similar preferences based on users’ friends base. For instance, …

During the last half decade, we have seen the internet change massively in both its function and purpose. It is no longer just a place to look up funny videos and check your email. People now lead …

Recently, I’ve been getting lots of questions from friends and others in my professional network on whether or not they should pursue a postgraduate marketing degree.  Of course they …

It’s no secret that men and women do just about everything differently.  We communicate differently, we think differently, we even breathe differently. But did you know that even in social …

Brands have collected customers’ data for many years but recently, marketers can analyze better what customers are looking for by collecting browsing behavior, click-through rates, social media …

Everyone knows a picture is worth a thousand words, not to mention a video. According to IAB Interactive Advertising Revenue Report, the revenue of digital advertising in the first quarter of 2013 …

When people blog online, they can be rewarded in many ways. Blog enables people all over the world to connect with each other, however, it is time consuming as well. Being a go blogger requires many …

In a recently released video on Google Webmaster Help, Matt Cutts, Google’s distinguished engineer, said, “Typically, nofollow links cannot hurt your rankings in Google.” So what …

Advertisers often ask how conversion rates vary with ad position in Google Adwords. Everyone is aware that higher positions tend to get more clicks, and therefore more conversions in total. You can …

According to the recent published 2013 Online Marketing Trends Merchant Survey by Daily Deal Media, 71% of merchants say email is their most effective marketing channel. Since email marketing becomes …

According to the report Understanding How U.S. Online Shoppers are Reshaping the Retail Experience from PricewaterhouseCoopers LLP, 73% of U.S. customers ( and 60% of global customers) conduct …

Since last November, Pinterest has started to allow users to use its service commercially. Pinning photos to promote products and generate sales is a brand new way to reach out to customers. When …

According to statistics from Google and ValueClick, 98% percent of a website’s visitors leave without converting (visit to sales). This unpleasant figure pushes online retailers to find ways to …

When PPC (pay per click) was brought up, the names which came out of people’s minds are Google Adwords, Bing Ads, and Yahoo Advertising. Since PPC is an internet advertising model used to …

When it comes to SEO of individual or small businesses, there always will be different strategies Since individual and small businesses have different situations from big companies who have stronger …

With nearly 30% of U.S. search query now being conducted on either Bing or Yahoo!, paid search advertisers should be asking themselves a number of key questions. For example, does Google dominate in …

Everyone knows if you have a business, having a website, a Facebook fan page, a Twitter account and a mobile app is a basic package of reaching potential customers. Multi-channelis not news. Most …

According to the 2013 Social Media Marketing Industry Report by Michael A. Stelzner, 97% of the marketers use social media for business with 3% increase from 2012. However, of all the businesses that …

Every SEO expert wants to know Google’s algorithm for page ranking (PR). And the efforts of trying to unveil page ranking factors will never come to an end until Google revealed their …

The new release of comScore search engine rankings for the U.S. in July 2013 intrigued me to compare the market share of various search engines for the past 7 months. comScore Search Engine Market …

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Marketing is no longer simply a creative practice. It is now controlled by all channels of media. Consumers want to use all media channels simultaneously. Tracking these channels is essential to …

How to make money using an online shop? Many people think that to make a successful online store only need good web design platform. Yes, the design and functionality of an online store are …

Harness the potential of Twitter Platform for social communication with short Twitter messages entered very quickly and that you noticed as a tool for contact with friends, followers and customers. …

Does Instagram have potential as a marketing channel? Mobile app Instagram, which Facebook bought for a record $ 1 billion, is becoming increasingly popular communication channel and its power …

The Zimmerman Trial: No Right Way Out The incident of 17-year-old African American Trayvon Martin’s murder, which occurred early last year in Sanford, Florida, had resulted in an eruptive …

Is it easy to create a social brand To create a more social brand, you must be close to the people to what they do every day, and if possible to help them make decisions or solve problems. You know …

Reach a profitable business through online marketing In the event that we learn to consume existing ways of online marketing properly is very possible to expand the popularity and profitability of …

Practical tips for increasing Facebook followers: When posting e.g. News related to the brand, questions of a different nature, even telling a short story and more, seek length of characters is …

You need internet advertising for your company! Internet advertising is gaining more and more momentum and that's okay, because today almost everyone has a computer and use the Internet …

Seven tips you didn't know about SEO After more than three and a half years offering professional SEO services and more than nine years of studying internet technology, I can give a very precise …

Most common mistakes made in Marketing The most common mistakes in marketing activities of companies can be summarized in three main points.   Error 1. Businesses lack the knowledge and data …

New Facebook package: We can now comment on Facebook! We all love the pictures - attract attention and almost always say more than a thousand words. Well, soon we will be able to replace the …

Why businesses need online marketing SEO optimization or also known as search engine optimization is a method designed to climb your website at the forefront of the search in Google, Yahoo, Bing or …

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Does ObamaCare Go Far Enough Recently, the issue of how healthcare should be reformed has become increasingly pressing and convoluted. The Patient Protection and the Affordable Care Act, nicknamed …

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